Picture this: a family in Phoenix searches for “certified pre-owned SUV near me” at 9 PM on a Tuesday. Within seconds, they’re browsing a local dealer’s inventory, comparing prices, and scheduling a test drive for Saturday morning. This scenario plays out thousands of times daily across America, and smart dealerships are banking on it. With…
Stand Out Online With Google Vehicle Ads
Car dealerships must stay competitive, and one way to make that happen is to maximize the impact of Google Vehicle Ads. Here are some great tips to help your dealership.
AI-Powered CRMs and Chatbots Streamline Car Sales Funnel
Most automotive dealers have embraced the use of chatbots, but the latest upgrade involves using AI-powered CRMs and chatbots to improve customer engagement.
Reputation Management 101: Turning Reviews into Revenue
How important is your company’s reputation? More than 95% of consumers read online reviews before shopping for products and services.
New Nissan Kicks Delivers Affordability and Style
It’s generally an accepted fact that budget-friendly cars require some compromise to offer an affordable price. This might include subpar materials, outdated tech, and a boring design. It usually means an underpowered engine as well. However, the Nissan Kicks has bucked this trend with its recent redesign.
Why Your Dealership Needs Model-Specific Landing Pages to Boost Conversions
Can dealers get away with generic landing pages that don’t focus on specific vehicles? No, they need model-specific landing pages to boost conversions.
Are Instagram Broadcast Channels Worth the Hype for Car Dealers?
Would you like your content to go directly into your audience’s inboxes? With Instagram Broadcast Channels, that’s exactly what will happen.
How to Optimize Your Dealership’s Digital Retailing Tools for Maximum Conversions
Does your dealership have the digital tools to help you be successful? Let’s review some of the most important software tools to use.
Car Shoppers Are Buying EVs – The Numbers Tell the Story
We are always looking at trends, trying to determine what consumers want. It happens in every type of market, including car sales. One of the hot topics in recent years is how many car shoppers are buying electric vehicles. Are people buying them, and how much of the market share are EVs? Well, the news…
Used Car Dealer Marketing in 2025: Digital Strategies to Dominate the Market
The used car industry is moving at a rapid pace, and digital marketing is the driving force behind dealership success. Gone are the days of relying solely on newspaper ads and radio spots. Today, the most effective dealerships are leveraging advanced online strategies to attract and retain customers. For those working in the world of…