With more electric and hybrid vehicles for sale than ever before, some automakers like Honda are looking for new ways to offer something bold and different.
Marketing Luxury: Best Practices for Selling Boats and Cars
Marketing luxury is a lot different than marketing mainstream items. When trying to sell luxury cars and boats, there is a lifestyle aspect to the message.
Why Diesel Engines Are Still Relevant in the Modern Automotive Industry
With the rise of electric and hybrid vehicles, you might think diesel engines are a thing of the past. However, diesel technology remains a key player in the modern automotive industry. Diesel engines offer distinct advantages that continue to make them a relevant option for drivers, especially in specific sectors like transportation and heavy-duty vehicles….
How to Select the Best Vehicle for High Altitude Driving
Mountain driving puts a strain on you and your vehicle. If you’re planning a mountain adventure, you need a vehicle that’s best for high altitude driving.
2025 BMW i4: New Look, Same Electric Excellence
Has the BMW i4 been around to need a refresh? Apparently so, this electric BMW compact car will receive some upgrades for the 2025 model year.
Apple Car Launch in 2028: Project Titan Takes Shape
Project Titan is becoming a reality with the launch of the Apple Car, which is poised to hit the market in 2028. This could create a massive market shift.