If your store runs automotive inventory ads on Facebook or Instagram, a quiet but important plumbing change is about to hit your feed. Meta is retiring the Nielsen Designated Market Area system that has powered geographic targeting for auto catalogs for years, and replacing it with Comscore Markets. Miss the cutoff, and your vehicle ads…
Why Dealership Websites Are Winning Google’s Most Volatile 2026 Core Update
If your dealership’s organic traffic looks like a roller coaster in April, you aren’t imagining it. Google’s March 2026 core update produced some of the biggest ranking swings in recent memory, and the pattern hiding inside the chaos is great news for franchise and independent dealers. Branded, niche auto dealership websites are climbing, while the…
Are Pricey Fill-Ups Finally Pushing Boaters Toward Electric Power?
Anyone who’s topped off a tank at the marina recently knows the sting. With crude oil hovering around $80 to $90 per barrel and dock-side fuel often running 30% to 50% higher than gas station prices, keeping a traditional powerboat on the water has become a pricey habit. That rising cost is sending a growing…